Ford & Cycleworld

SONY

Online Game/Sweepstakes - When our good clients at Hachette Filipacchi Publishing asked us to rev up for the Cycle World/Ford Motor Co. co-branded online sweepstakes – their big question was how to entice an audience to come online and enter the sweepstakes. We offered up the perfect vehicle, a kick-ass sci-fi flat-track interactive racing game.

We rolled up and got down to design, animate, and program a flash based interactive game and whipped up a micro-site to house it. From the opening trailer to tease the website, to the realistic physics, killer animation and fun game-play, we treated Chris Carr Saves the World as a real entertainment property, setting a new standard for online racing games! In the future the world WILL be reduced to total anarchy, a heap of smoking rubble, and all you’ll have is your dirt bike – isn’t it nice that you can practice today with Chris Carr and get ready now to save the world!